Ensure NutriVigor: REAL MADRID 

The Client

Abbott, promoting Ensure NutriVigor as part of its global partnership with Real Madrid.

The Mission

To raise awareness and engagement for Ensure NutriVigor among active, health-conscious UK adults, with a focus on strength, energy, and immunity. 

The ecollective approach

We developed a digital-first campaign tailored to the UK market, leveraging Real Madrid’s global appeal. Creative assets featured Real Madrid players and highlighted everyday movement to boost local relevance. The campaign was strategically timed around key football moments to maximise visibility and impact across digital and social platforms.

The Results

  • Reached a broad UK audience across digital and social
  • Delivered standout engagement across Ensure UK’s owned channels
  • Drove measurable growth in brand awareness and recall

Got a project in mind?

Get in touch to see how we can help your brand develop and grow. Collectively.

More examples of our beautiful work

Curious about how we bring ideas to life? Explore our case studies to see how we’ve crafted impactful campaigns and delivered results for clients across industries.